Industrial vs Organic

The hero visual is the turning gears - a representation of innovative thinking. My aspiration of the conference is to celebrate thinking, the great ideas being displayed and inspire attendees to turn their gears on something for earth.

Using 3D rending and layers I played with the texture to juxtapose these vine-like visuals with organic and industrial textures. My intent was to play on the tension between man-made vs organic materials. The visual direction is to open dialogue - how can man and material work well together?